Food and beverage, cosmetic and retail industries
One of the most important component of new product development concerns the product compliance in the country where it is going to be sold. Indeed, each country has its own regulations especially when it comes to product formulation and consumers safety.
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When it comes to packaging, brands have an ocean of choices: color, texture, shape, material, size, etc. And we all know how packaging is a key part of the customer experience and how it is determinant for them in the making a purchase decision process.
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The PIF includes all the elements considered to be of primary importance to the consumer and which may have an impact on his / her health: namely the identity of the product, the precaution of use, the list of ingredients … and also the possible negative effects.
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Thinking about counterfeit goods, clothing and accessories are usually the first things that come to mind. However, the food and beverage industry is also concerned and fake food scandals have drawn attention to this problem. Those recent scandals are not limited to one region; in fact counterfeiting is a global issue:
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The Consumer Goods Forum (CGF) – a network of 400 members across 70 countries – has urged food companies to simplify food date labels by 2020 in an effort to reduce consumers’ confusion related to “used/sell by” dates, and to prevent food waste. CGF has, among its members, some of the biggest manufacturers and retailers in the world, such as Tesco, Walmart, Target, Campbell Soup and Unilever. In a recent article, they highlighted their project and commitment.
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Packaging has become, throughout the years, a significant component for manufacturers when it comes to new product development or renewal. It has evolved in several ways; manufacturers uses it as a way to create consumers’ demand and make a product more appealing. Consumers sees it as a way to get more information or quickly define product quality.
Packaging global market keep increasing as specialists expect a growth of 32% until 2021. With an expansion market, consumer changes and new regulations, here are some trends to keep an eye on in 2018.
Lipstick is an iconic part of the cosmetics industry. Constantly being renewed and innovated, lipstick has changed significantly over the centuries and has also changed in what it represented.
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The U.S. Department of Agriculture – USDA is often confused with the Food and Drug Administration –FDA, due to some similar regulations such as product’s traceability and safety. However, there are some major differences to be highlighted between the two.
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The consequences of a misguided change can be serious: thousands of unusable packaging, a failure to comply with regulations, and in the end a large amount of funds lost.
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