The nature and composition of products reaching the market nowadays has certainly changed a great deal. From a relatively straightforward offering in the past, with a few variations on a theme, brands are now producing sprawling ranges which introduce a great deal more complexity into formulation.
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In a previous article, we explained why sustainability is important and presented 5 topics on which companies can still act. Today, we will explore the first one: water. As a matter of fact, it is a key element of formulation and production of product in Food & Beverage and Cosmetic industries.
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The consequences of a misguided change can be serious: thousands of unusable packaging, a failure to comply with regulations, and in the end a large amount of funds lost.
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Let’s take the example of the French industrial specializing in desserts grouped under the name “Yoghurt”. In this industry, there are many ingredients for a product, and there is, therefore, a lot of information necessary for R&D to be calculated such as for example nutritional value and the cost which is why a PLM solution is essential to keep everything clear and on track.
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Formulating a cosmetic product is a long and complex process as it needs to comply with marketing requirements – shape, color, function, texture, etc. but also with regulations enforced in the country of commercialization.
As trends and consumers’ need change frequently, manufacturers and brands have to follow up and create adapted products. New products must be designed as fast as possible to satisfy consumers and face fierce competition. Teams must innovate using new technologies to create formulas and find the most efficient and high quality raw materials.
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Formulation development is a critical step in any product development, however, it is a complex process and formulators face a great amount of challenges when developing a recipe. They have to take into consideration various requirements from different teams, from marketing, quality to regulatory affairs. It is also…
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Clean Label is there to stay. As said by Lu Ann Williams, Innova Market Insights: “It’s not really a trend anymore, it’s the new rules of the game”. Over the past few years, consumers have been looking more and more for products with cleaner label. It has been a wake-up call for the food industry to create or re-formulate some of their products that fit in consumers' wants. This desire for cleaner label might also go in pair with actions undertaken by governmental authorities to help customers better understand what they are exactly consuming, such as the new Nutrition Fact Label set by the FDA in the US.
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The food and beverage industry has been very dynamic in following trends in order to stay ahead of the game. Taking into consideration those trends, companies largely invest in new product development or re-formulation. Indeed, the need to develop new products through new or re-formulated recipes is supported by strong competition and demanding consumers – especially Millennials. Recently, there has been a great focus on reformulating or developing new product with healthier ingredients and cleaner labels. Formulators have been challenged to find new ways and ingredients to simplify labels while meeting expectations in term of nutrition, function and taste.
Here are some trends that should be embraced to stay relevant with consumers:
Within the last few years, the “without” phenomenon in cosmetics has expanded significantly. Many brands of cosmetics have started openly displaying on the packaging of their products the following claims; without silicones, sulphates, endocrine disruptors, etc. So the question stands, Is this a marketing stunt for brands or is there a real security and benefit for consumers?
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