Category Archives: Labeling and Packaging Management
When it comes to packaging, brands have an ocean of choices: color, texture, shape, material, size, etc. And we all know how packaging is a key part of the customer experience and how it is determinant for them in the making a purchase decision process.Read More
The Consumer Goods Forum (CGF) – a network of 400 members across 70 countries – has urged food companies to simplify food date labels by 2020 in an effort to reduce consumers’ confusion related to “used/sell by” dates, and to prevent food waste.Read More
Packaging has become, throughout the years, a significant component for manufacturers when it comes to new product development or renewal. It has evolved in several ways; manufacturers uses it as a way to create consumers’ demand and make a product more appealing. Consumers sees it as a way to get more information or quickly define product quality.
Packaging global market keep increasing as specialists expect a growth of 32% until 2021. With an expansion market, consumer changes and new regulations, here are some trends to keep an eye on in 2018.
There are only a number of things a company can change in order to improve its product. But the decision to change the way a package looks is not always a simple one. More likely than not, the design of a package and whether someone will buy it is based solely on the consumer itself.
It is amazing to think how changing the packaging can have such a large effect on consumers. As mentioned in a previous article on Green packaging, packaging is important although it may not always seem like it is. This is just another example of how it isn’t just the product that influences the consumer, but how it is portrayed.
This trend was first taken up in the world of fashion and decoration. But today this concept goes much further. Since the professionals of the food industry and the supermarkets are more and more interested in it. Of course, you can’t always change a product, but you can always renew its exciting features with new packaging.
Have you ever wondered why nutrition labels came to have certain pieces of information on them or why they look how they do? Well hopefully this article will answer all your questions.
The nutrition facts label starts with the serving information. And although most do not follow what one serving amount is supposed to be this piece of information is crucial to the following piece of information which is the calorie count.
A collaborative platform that optimizes the graphic chain and facilitates the exchanges between various internal and external collaborators. The packaging module is based on a proven workflow engine that will be an essential tool to help you with your artworks from design to completion.
In the food industry, packaging has always been a very important part of the product. It's primary function is to contain and protect food therein, ease storage and transportation and also to communicate and market the product.
With new regulation, packaging must also clearly indicate quality and composition requirements such as ingredients list, allergens and certifications attached to the product, depending on local, national and global regulatory requirements.
Economic downturn and harsh competition make food manufacturers focus on innovation. R&D teams are always thinking of new formula, new concept, new size etc. Innovation is the best way to differentiate, keep margins high and expand market shares. Product innovation is also about packaging.