In order to market innovative and high-quality products, the cosmetics industry is subject to increasingly complex regulatory requirements as well as economic and seasonal constraints. And in order to face these numerous challenges, mastering all the stages of the process of the product life cycle and creation process is crucial.
Behind the major stages of each product lifecycle, there are in fact many sub-stages to be managed, such as; market research, formulation, management of the product information file, management of regulations, and so on.
So that you can visually see all the requirements and steps, I propose for you to the four key steps of the life cycle of a cosmetic product.
(Click on the image to access the PDF)